The Charmante Story.
VibeTV, a family video production company, based in Swansea, South Wales, were asked to film a friends wedding. A market that we never intended to go in to. But an option we would always consider for a friend. The friends wedding happened to land on the weekend of an ‘on location’ job, and therefore had to miss the day.
However, as soon as we wrapped our shoot. And the martini shot had been happily achieved, we headed straight to our friends wedding. Another videographer had been hired to film the day, and so we thought as a gift we would take a more personal, upbeat short video, of friends and family within the evening.
The wedding was not a small affair. From horse and carriage, to doves, singing waiters, magician, chimney sweep and fireworks at midnight… they had it all. And unfortunately we had missed it all! The pressure was already against us, with the razzle dazzle that had already been captured on film.
But with a little imagination, some beautifully crafted words from family and friends, good music choices, and wonderful editing. We achieved the most watchable video. We were assured by the bride and groom, that they used ours to show absent friends. And this is where the adventure, of what is now known as Charmante weddings, began.
We discovered, that a shorter account of the day was definitely beneficial. A personal individual touch to the couple is highly important. Comments, from friends and family, adds a huge emotional advantage to the film. And providing a more artistic flare, to what is deemed as, the most important day of your life creates a more important influence on the beauty and magic captured. Without realising it, we had created a Hollywood movie.
After discussing this concept at length within the VibeTV office. A member of staff had a pre-arranged coffee meeting with a colleague and came back with an open invitation to film their wedding. Game on!! The only hold back was the groom didn’t want to be filmed, saying to our cameraman at the first meeting….”(excluding hello) If I see a camera at any point throughout today, my wedding will be ruined!” ‘Charming’ (or ‘Chamante’, in European dispair! ) we thought!! As the trauma and pressure ran through our veins, the rain started to pour! Could we get a worst start?! But like any true professionals, on with the job, venturing into the unknown of the wedding industry!
And there we have it… The Charmante story!!!
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